In celebration of their 25th anniversary, the Uxbridge Farmers' Market was looking to refresh their current logo. The new design would capture the spirit of the market with a focus on celebrating community, family and fresh Ontario grown produce. What began as a simple logo request evolved into a full-scale visual identity refresh.

Logo
Colors
Charcoal Field
hex:  #262626
rgb:  38 / 38 / 38
Dark Chestnut
hex:  #631907
rgb:  99 / 25 / 7
Fresh Baked Bread
hex:  #F4F4EF
rgb:  244 / 244 / 239
Corn Silk
hex:  #E4E581
rgb:  228 / 229 / 129
Farm Fresh Greens
hex:  #4A773C
rgb:  74 / 119 / 60
Autumn Squash
hex:  #E8B04B
rgb:  232 / 176 / 75
Ripe Tomato
hex:  #BA1205
rgb:  186 / 18 / 5
Typography
Primary Typeface
Earth Tone
By Sarid Ezra
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!@#$%^&*()?+
Secondary Typeface
Earth Tone
By Sarid Ezra
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!@#$%^&*()?+
Body Typeface
Arimo
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!@#$%^&*()?+
Pattern
Applications